SmartWool was born with comfort in mind. It's founders were New England ski instructors struggling to keep their feet warm. After trying a variety of materials, they rediscovered an age-old classic: wool. But while these socks may have been warm, they were itchy and shrank easily. So they worked on a process to make them soft and easy care. SmartWool was born on a simple belief: keeping feet comfortable on the hills and slopes. Fueling this is the company’s commitment to using only the finest wool in the world: New Zealand merino, which produce the softest, strongest and whitest wool on the planet. The company has built intimate, long-standing relationships with its growers, who are in tune with their land and sheep and have become great partners in growing the best wool possible.
We currently have 10 SmartWool products available.
Copyright © Outdoorkit 2012
Globetrekker Outdoorkit Ltd. Registered office: 22c, Park Avenue Ind Est, Luton, LU3 3BP. Registered in England.
Company registration number: 5964335. VAT no: 895592165



